Insights & Strategy

The Typescape Blog

Deep dives on AI visibility, content strategy, and building authority in the age of AI search.

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Featured

Semrush AI vs Ahrefs AI Features: What's Real vs Marketing

Hands-on comparison of Semrush and Ahrefs AI features for SEO. We break down AI visibility tracking, content tools, and pricing to help you choose the right tool.

January 25, 20268 min read
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Diagram showing the difference between training data and retrieval in LLMs
LLMtraining data

LLM Indexing Myths: What People Get Wrong About 'Training Data'

LLMs don't index content like search engines. Learn the real difference between training data and retrieval - and what actually matters for AI visibility.

Jan 2510 min read
What is AI Visibility - Multiple paths converging to a central beacon with AI chat bubbles and citation symbols in the Scapeon world
ai-visibilityGEO

What is AI Visibility? (And Why It Matters in 2026)

AI visibility is how often your brand appears in ChatGPT, Perplexity, and Google AI answers. Learn why 80% of AI citations come from outside Google's top 100, and how to get cited.

Jan 2414 min read
Medieval scribe's desk with converging paths leading to a beacon, representing content optimized for AI citation
AEOanswer engine optimization

What is AEO? (Answer Engine Optimization)

AEO is the practice of structuring content so AI systems cite you as the source. Learn what answer engine optimization means and why it matters for AI visibility.

Jan 247 min read
Trust Signals for AI: A Practical Catalog - Six categories of signals that make AI trust your content
trust-signalsE-E-A-T

Trust Signals for AI: A Practical Catalog

A complete catalog of trust signals that AI systems use to decide what to cite. Covers author credentials, source citations, editorial policies, freshness indicators, affiliations, and technical markup with implementation checklists.

Jan 2416 min read
Medieval manuscript illustration showing four interconnected realms converging on a central tower
methodologyai-visibility

The Omnipresence Framework: Why AI Cites What It Finds Everywhere

The four surfaces that determine whether AI recommends you—or your competitors. A strategic framework for building AI visibility through multi-channel presence.

Jan 2410 min read
Citable statements visualization showing text transformation from dense paragraphs to structured quotable formats
content-structureai-citations

How to Write Citable Statements (So AI Can Quote You)

Learn the 6 micro-patterns that transform ordinary sentences into quotable statements AI systems can extract and cite. Includes templates and before/after examples.

Jan 2413 min read
Medieval twin pillars representing GEO and SEO as complementary approaches supporting a shared archway
GEOSEO

GEO vs SEO: What's the Difference and Why It Matters in 2026

GEO optimizes for AI citations. SEO optimizes for search rankings. Learn the differences, why both matter, and which to prioritize based on where you are.

Jan 2411 min read
Abstract visualization of ChatGPT citation mechanics showing when AI links to sources
chatgptai-citations

ChatGPT Citations Explained: When It Links, When It Doesn't

Understand when ChatGPT includes citations and links in responses, when it doesn't, and what content creators can do to increase their chances of being cited.

Jan 2418 min read
Healthcare AI visibility - modern medical facility with AI interfaces
healthcare AIAI visibility

Healthcare AI Visibility: Why Patients Can't Find You in ChatGPT (And How to Fix It)

40 million Americans ask ChatGPT healthcare questions daily. Learn why healthcare traffic is disappearing into AI summaries and how to build AI visibility for your organization.

Jan 2313 min read
GEO Audit Checklist - Comprehensive 30-point review for AI citation readiness
GEOAI Search

GEO Audit Checklist: 30 Things to Check Before You Publish

A systematic 30-point GEO audit checklist covering structure, extractability, proof density, technical accessibility, authority signals, and distribution readiness for AI citation.

Jan 2313 min read
Brand invisibility diagnostic - finding why your brand doesn't appear in AI answers
ai-visibilitybrand-visibility

My Brand Isn't Showing Up in AI Answers: Here's a Diagnostic Checklist

A systematic diagnostic checklist to identify why your brand isn't appearing in ChatGPT, Perplexity, and AI Overviews—plus actionable fixes for each issue.

Jan 2315 min read
AI-readable writing style visualization showing structured content blocks transforming into AI citations
content-structureai-citations

AI-Readable Writing Style: Formatting Patterns That Get Quoted

Learn the specific formatting patterns—headings, definitions, bullet constraints, and evidence blocks—that make your content more likely to be cited by AI systems.

Jan 2314 min read
AI citations vs mentions visualization showing linked citations and unlinked brand mentions
ai-citationsai-visibility

AI Citations vs Mentions: What Actually Matters?

Learn the difference between AI citations and mentions, which metric matters more for your brand visibility, and how to track both across ChatGPT, Perplexity, and Google AI Overviews.

Jan 2314 min read
Medieval landscape showing converging paths that mysteriously end before reaching their destination, with floating ember lights symbolizing zero-click searches
zero-click searchAI Overviews

Why Zero-Click Searches Happen (And What to Do When Clicks Disappear)

Zero-click searches happen when SERPs answer queries directly. Learn why CTR collapses while rankings stay stable, and how to measure and engineer visibility when clicks disappear.

Jan 414 min read
Medieval hilltop scene showing travelers stopping at glowing signposts along converging paths, reading answers without reaching the central town - representing zero-click search where users get answers before clicking through
zero-click searchAI Overviews

What Is Zero-Click Search? (And What to Measure When Clicks Disappear)

Zero-click search happens when users get answers directly on the SERP. Learn what it means in 2026, why clicks drop while rankings stay stable, and what to measure instead.

Jan 413 min read
Medieval scribe's observatory with seven glowing scrolls and signal fires representing AI platforms in the distance
chatgpt seoseo prompts

SEO Prompt for ChatGPT: 7 Templates That Produce Citations (Not Fluff)

Stop prompting for content and start prompting for visibility. Get 7 ChatGPT SEO prompt templates that track citations, generate citable blocks, and turn AI visibility into weekly tickets.

Jan 416 min read
Medieval illustration of two scribes at identical desks, one surrounded by scrolls and references, one with only a blank page
ai-workflowsautomation

Why Your AI Workflows Get 60% and Ours Get 85%

Same model, same task, 25-point approval gap. The difference isn't prompt engineering. It's what your AI agent can access.

Jan 47 min read
Medieval landscape showing converging paths leading to a central beacon, representing AI visibility across ChatGPT, Perplexity, and Google AI Overviews
chatgpt seoai visibility

ChatGPT SEO: The Complete Guide to Getting Mentioned (and Tracking the Queries)

Learn how to get cited in ChatGPT with a complete system: track visibility, engineer citable pages, build corroboration, and run a weekly loop.

Jan 414 min read
Medieval manuscript illustration of an interconnected system of scrolls, paths, and a central tower
methodologyagency-operations

The Five-Pattern Operating System for AI-Augmented Agencies

How one operator with AI can outperform entire content teams. The five interlocking patterns behind Typescape's multi-client delivery system.

Jan 410 min read